About Zebra Technologies
Zebra (NASDAQ: ZBRA) enables organizations to monitor, anticipate, and accelerate workflows by empowering their frontline workers and ensuring that everyone and everything is visible, connected, and fully optimized. Our award-winning portfolio ranges from software to innovations in robotics, machine vision, automation, and digital decisioning, all supported by a legacy of over 50 years in scanning, track-and-trace, and mobile computing solutions. With an ecosystem of 10,000 partners in more than 100 countries, Zebra’s customers include over 80% of the Fortune 500. Recently, Newsweek named Zebra one of America’s Most Loved Workplaces and Greatest Workplaces for Diversity, and we appear on Fast Company’s list of the Best Workplaces for Innovators.
Executive Leadership Team
Organizational Chart — Preview
Zebra Technologies Executive Leadership Team
Business Focus Areas
Zebra Technologies Org Chart & Organizational Structure
Zebra Technologies, a global leader headquartered in the U.S., operates under the leadership of Bill Burns, who serves as Chief Executive Officer (President). The organizational structure under the CEO encompasses eight primary functions: Sales, Strategy, Human Resources, Supply Chain, Information Technology, Marketing, Legal, and Finance. Within the Sales function, Richard Hudson holds the position of Chief Revenue Officer (CRO). The Strategy function is led by Michael Cho, Chief Strategy Officer. Jeffrey Schmitz oversees the Human Resources function as President (C-Level Executive). Tamara Froese serves as Chief Supply Chain Officer, heading the Supply Chain function, which includes a Procurement sub-function led by Linsey Rosenlund as Chief Procurement Officer. The Information Technology function is managed by Matt Ausman, Chief Information Officer. Rob Armstrong serves as Chief Marketing Officer for the Marketing function. Cristen Kogl holds the role of Chief Legal Officer, General Counsel, and Corporate Secretary for the Legal function. The Finance function is headed by Nathan Winters as Group Chief Financial Officer, with a sub-function of Accounting led by Colleen O'Sullivan, who holds the title of Chief Accounting Officer.
Frequently Asked Questions
What does Zebra Technologies's BizKonnect profile actually show?
An overview with industry, headquarters, employee count, and public/private status; an About section describing the business; Key Facts; an Executive Leadership Team list; and a preview of the OrgKonnect's GenAI-powered org chart built by BizKonnect.
Can I see Zebra Technologies's complete org chart here, or just part of it?
You get a free preview of the top-level structure and business units, generated by BizKonnect's GenAI-powered org chart engine; the full chart with reporting lines and direct contacts unlocks via "Get Free Access to Full Org Chart."
How is Zebra Technologies's organizational structure mapped on BizKonnect?
Zebra Technologies's hierarchy is broken into functional departments IT, Finance, Commercial Sales, Operations and distinct business units, with GenAI-powered interactive org charts mapping reporting lines directly up to the CXOs.
Does the page show which executive oversees which function?
Yes, functions like Finance, Sales, Operations, and Information Technology are each tied to a named executive and their title, based on Zebra Technologies's reported leadership structure.
Is executive tenure information included?
Each leader's profile shows how long they've held their role, marked "Since [year]," so you can see how recently Zebra Technologies's leadership team has changed.
How do Zebra Technologies's GenAI-powered org charts support Account-Based Marketing (ABM)?
The visual maps break down multi-person buying centers within Zebra Technologies, helping ABM teams identify actual budget owners, understand peer reporting relationships, and run multi-threaded outreach without getting stuck behind gatekeepers.
Are there other companies worth researching alongside Zebra Technologies?
Yes, a "Similar Companies" section links to comparable organizations in the same industry, generated by GenAI industry clustering to help expand your target account lists.