Amber Armstrong (Oberg)

I am an experienced technology CMO that drives growth for global businesses. I currently lead marketing for the flagship Salesforce (NASDAQ: CRM) business - Sales Cloud. Previously, I led all marketing functions for LivePerson (NASDAQ: LPSN) and for several AI-infused SaaS businesses across IBM, including AI Applications, Blockchain, IoT, Supply Chain, Watson Customer Engagement, and Social Business. My experience spans from CMO roles through to leadership of brand, product, digital, channel, and demand generation functions. I am dedicated to both the application of the art and the science of marketing and to balancing a detailed rigor with a passionate curiosity for the uncharted. Through partnership with peers in sales, product, and development, I drive cross-business alignment to ensure optimal go-to-market outcomes. I work to serve my teams and inspire innovation, continual learning, and agile marketing execution. My personal mantra: Focused. Passionate. Kind. My experiences: • Global marketing strategy • Analytical evaluation • Product marketing • SaaS solution marketing • Sales and Partner alignment • Account Based Marketing • Digital demand generation • External relations and communications • Budget and vendor management My team describes me as: • Focused • Passionate • Inclusive • Fair • Collaborative • Open-minded • Communicative • Connected • Agile • And most importantly, someone that cares deeply for them personally and for our business