Anneliese Olson
Fortune 50 Executive I President I Global P&L I COO I GTM I Board Member I Transformation I Product I Sustainability I President, Imaging, Printing & Solutions at HP
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I am a global, Fortune 50 technology executive who has profitably scaled multi-billion-dollar businesses across both B2B, B2C, and DTC. Known as a transformational and collaborative leader for 25+ years, I have experience with extensive product strategy, P&L, and go-to-market execution in both developed and developing markets. I delivered top-line and bottom-line growth while navigating highly competitive markets via digital transformation, global expansion, and operational excellence. My personal agility enables me to learn fast, build capabilities and collaborate across cultures and boundaries, aided by my experience living and working in Asia for 7 years. Strengths include business execution, go-to-market strategy, business development and marketing, operational planning, financial acumen, a keen ability to work effectively across silos, and building, managing and leading large global teams. Experience and capabilities: *Currently, I am the SVP & Managing Director of North America for HP. I lead all aspects of HP’s go-to-market strategy and manage the multibillion-dollar P&L for the company’s largest geographic and revenue-generating region. I also oversee direct and indirect sales engagements across HP’s portfolio of products and services, for commercial, consumer and public sector customer segments. *Previously, I was the SVP & Chief Operating Officer for HP's Print Business leading a $17B P&L and product portfolio. I led new market growth/geographic expansion for hardware, services & subscriptions and marketing spend across countries/initiatives. *I have been a Product Owner running a $12B product portfolio as VP & GM of HP Home Printing (hardware, software, and subscriptions), including R&D, product marketing, quality, incubation, and strategic planning across an organization of 2,000 employees. I built additional expertise in customer insights, segmentation, product planning, re-positioning/re-branding, and product launch. *As an enthusiastic early adopter of technology and transformation principles enterprise-wide, I love unlocking human potential by collaborating across silos. *Frequent company spokesperson clearly articulated the company's vision, strategy, business performance, Sustainability and diversity initiatives; thought leadership to the press, investors, analysts, and stakeholders. *Passion for developing leaders and teams. *Board & community leadership experience.
Career Timeline
- HP .CurrentSep 2023–Present· 3 yrs
- President, Imaging, Printing and SolutionsCurrentNov 2024–Present
- Senior Vice President & Managing Director, North AmericaSep 2023–Nov 2024
- Hustle FundCurrentMay 2023–Present· 3 yrs 4 mos
- Angel Squad MemberCurrentMay 2023–Present
- World 50 GroupCurrentApr 2022–Present· 4 yrs 5 mos
- NEXT50 Leadership Faculty and AdvisorCurrentApr 2022–Present
- Aug 2021–Oct 2024· 3 yrs 2 mos
- Member and Angel InvestorAug 2021–Oct 2024
- Aug 1994–Apr 2022· 27 yrs 8 mos
- Senior Vice President & Chief Operating Officer, Worldwide PrintNov 2019–Apr 2022
- Vice President & General Manager, Home Printing SolutionsMay 2017–Nov 2019
- Vice President and General Manager, PC Category- Asia Pacific and JapanSep 2013–Apr 2017
- Vice President, Computing Solutions, Accessories & Services, Asia Pacific & JapanJun 2010–Sep 2013
- Senior Director, Worldwide Product Marketing, Desktop PCsAug 2008–Jul 2010
- Director, US Category Management, LaserJet PrintersJul 2006–Jul 2008
- Director, US Category Management, Personal LaserJets & Retail Channel Go-To-MarketSep 2002–Jun 2006
- Category Manager, Print Supplies, Large Format Printers, Digital Projectors, Americas PrintingMar 2001–Sep 2002
- Manager, Customer Insights & Market Research, Imaging and PrintingNov 1998–Mar 2001
- Worldwide Product Manager, HP LaserJetsMay 1996–Oct 1998
- Worldwide Customer Insights & Market Research Analyst, Imaging and PrintingAug 1994–May 1996
Education
Bachelors of Science
Marketing
Santa Clara University