Anoop Manohar

Anoop Manohar

Chief Marketing Officer at Axis Bank | Coca-Cola | Hindustan Unilever | PepsiCo India | Marico

Axis BankMumbai, Maharashtra, India

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Experience25+ Years
LevelCXO

Executive Overview

I have 24 years of extensive and high quality experience in the areas of marketing and innovation, marketing strategy, customer and team management with a proven record of sustainable and market beating growths. Over the course of my career I have created and helped build new brands/businesses and operate with a strong end-to-end view of the business. People say that I am a passionate, stubbornly persistent, and build strong collaborative bonds; I am told that I have great analytical ability – I am able to balance that out with a strong bias for action. I am a strong listener with an ability to listen to both what’s being said and what’s not – I have a track record of building and managing high performing teams as well I have had great success in challenging and diverse professional situations across sales and marketing. I am passionate about winning and learning continuously through building new experiences.

Career Timeline

Professional employment history
  • Axis BankCurrent
    Sep 2021–Present· 5 yrs
    • Chief Marketing OfficerCurrent
      Sep 2021–Present
  • May 2012–Sep 2021· 9 yrs 4 mos
    • Marketing Director(Frontline)- ASP Pacific West ( Indonesia| Singapore | Malaysia| Papua New Guinea)
      Mar 2021–Sep 2021
    • Head - Hydration , Dairy and Coffee
      Sep 2017–Mar 2021
    • Head - Dairy & Coffee Business
      Apr 2015–Mar 2021
    • General Manager -Marketing & Commercial Juices
      Apr 2013–Mar 2015
    • GM - Marketing & Commercial - Emerging Markets
      May 2012–May 2013
  • Apr 2010–May 2012· 2 yrs 1 mo
    • Drug Channel Project Lead
      Feb 2012–May 2012
    • Regional Sales & Customer Manager
      Apr 2010–2012
  • Oct 2006–2010· 3 yrs 3 mos
    • Regional Customer Marketing Manager
      May 2008–2010
    • Trade Category Manager - Laundry and Household Care
      Oct 2006–May 2008
  • Jun 2002–Oct 2006· 4 yrs 4 mos
    • Manager, Sales
      Jun 2002–Oct 2006
  • Jul 2001–Jun 2002· 11 mos
    • Trainee, Management
      Jul 2001–Jun 2002

Education

PGDM

Marketing/IT

Xavier Institute of Management(XIM Bhubaneswar)

B tech

Biomedical Engineering

Cochin University of Science and Technology

Executive Relationship Map

Reports To
Anoop Manohar
Vice Chair & President
Chief Financial Officer
Chief Technology Officer
Chief Operating Officer

Executive Network Preview

BizKonnect has mapped this leadership network including reporting hierarchies, peer connections, and cross-functional relationships.

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Skills & Expertise

20 of 20 skills
Strategic LeadershipOrganizational CultureChannel MarketingTeam LeadershipMarketing StrategyManagementAdvertisingDigital MarketingSalesSales CoachChannel ManagementIntegrated MarketingCategory ManagementConsumer ProductsMarket DevelopmentCross-functional Team LeadershipCompetitive AnalysisTrade MarketingFMCGDistributed Team Management