Ashit Kukian
Chief Executive Officer | Media Strategy | Digital & Revenue Transformation | Radio | Print | OOH | Content | People & Culture Champion
BIG FM•Mumbai
View LinkedIn ProfileExecutive Overview
Board-Level Media & Entertainment Leader | CEO with 32+ Years of Experience Driving Growth, Digital Transformation & Shareholder Value As CEO of Radio City, India’s pioneering FM network, I have led its evolution into a multi-platform audio entertainment powerhouse through a forward-looking “Radigitalization” strategy by integrating radio with digital to deliver innovative content, new revenue streams, and scalable advertising solutions. Over three decades, I have consistently delivered sustainable growth, built high-performing organizations, executed digital transformations, and created long-term stakeholder value across global and Indian businesses in media, entertainment, and consumer sectors. 🔹Leadership Impact Value Creation – Scaled Music Broadcast Ltd. (Radio City’s parent company) to industry leadership, recognized as India’s Best Company of the Year 2022 by Berkshire Media. Award-Winning Performance – Guided Radio City to 217+ global and national awards including New York Festivals Radio Awards, Golden Mikes, ACEF Awards, and India Audio Summit. Culture as Strategy – Built a people-first culture, consistently ranked among the Top 10 Great Places to Work in India, Top 25 in Asia, and #1 Media Company in GPTW rankings. Sectoral Influence – Served as jury member for prestigious global awards and as Advisory Panel Member at FICCI (Radio), shaping industry policy and future growth. 🔹Governance & Ecosystem Roles Management Committee Member – The Advertising Club of India Advisory Board Member – D Y Patil School of Creative Studies Former Board Member – All India Radio Operators of India (AROI) Visiting Faculty – MICA (Media Studies) 🔹Core Boardroom Competencies Corporate Governance | P&L Leadership | Digital Transformation | Strategic Partnerships | Investor & Analyst Relations | Organizational Culture & Leadership Development | Turnaround & Change Management | Policy Advocacy I began my career in the consumer sector with Johnson & Johnson, Berger Paints, and Garnier Paris, gaining critical expertise in sales, marketing, and brand strategy. These experiences continue to shape my leadership style, anchored in customer-centricity, operational excellence, and long-term value creation. I believe in leading with purpose, transforming with vision, and delivering with integrity. Open to collaborating with boards, investors, and ecosystem leaders driving growth, governance, and innovation in the media, entertainment, and consumer domains.
Career Timeline
- BIG FMCurrentDec 2025–Present· 9 mos
- Chief Executive OfficerCurrentDec 2025–Present
- Reliance Broadcast NetworkCurrentDec 2025–Present· 9 mos
- Chief Executive OfficerCurrentDec 2025–Present
- Sep 2018–Aug 2025· 6 yrs 11 mos
- Chief Executive OfficerSep 2018–Aug 2025
- May 2017–Aug 2018· 1 yr 3 mos
- COO-NewsX & CRO-Non NewsMay 2017–Aug 2018
- Nov 2015–May 2017· 1 yr 6 mos
- President-RevenueNov 2015–May 2017
- Nov 2005–Nov 2015· 10 yrs
- President and Chief Operating OfficerNov 2005–Nov 2015
- Dec 1992–Oct 2005· 12 yrs 10 mos
- Head, RegionDec 1992–Oct 2005
Education
Bachelor of Science (BSc)
Physical Sciences
Fatima HIigh School