Axel Schwan

Axel Schwan

President, Canada & USA Tim Hortons

Restaurant Brands InternationalToronto, Ontario, Canada

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Experience27+ Years
LevelCXO

Executive Overview

In 1964, the first Tim Hortons® restaurant in Hamilton, Ontario opened its doors and Canadians have been ordering Tim Hortons iconic Original Blend coffee, Double-Double™ coffees, Donuts and Timbits® in the years since. Over the last 55 years, Tim Hortons has captured the hearts and taste buds of Canadians and has become synonymous with serving Canada's favourite coffee. Tim Hortons is Canada's largest restaurant chain operating in the quick service industry with nearly 4,000 restaurants across the country. More than a coffee and bake shop, Tim Hortons is part of the Canadian fabric and guests can enjoy hot and cold specialty beverages – including lattes, cappuccinos and espressos, teas and our famous Iced Capps® – alongside delicious breakfast, sandwiches, wraps, soups and more. Tim Hortons has more than 5,100 restaurants in Canada, the United States and around the world.

Career Timeline

Professional employment history
  • 2014–Present· 12 yrs 8 mos
    • President, Tim Hortons, Canada and USACurrent
      2021–Present
    • President, Canada, US & Latin America Tim Hortons
      2019–2021
    • Global Chief Marketing Officer, Tim Hortons
      2018–2019
    • Global Chief Marketing Officer, Burger King
      2014–2018
    • Vice President Marketing & Communications EMEA, Burger King
      2012–2013
    • Marketing Director Germany, Austria, Switzerland, Burger King
      2011–2012
  • 2008–2011· 3 yrs
    • CEO
      2008–2011
  • 2003–2008· 5 yrs
    • Manager, Marketing
      2007–2008
    • Senior Brand Manager, Marketing Manager
      2003–2007
  • 1999–2003· 4 yrs
    • Trainee, Brand Manager
      1999–2003

Education

Diplom Betriebswirt

International School of Management, Germany

Executive Relationship Map

Reports To
Axel Schwan
Vice Chair & President
Chief Financial Officer
Chief Technology Officer
Chief Operating Officer

Executive Network Preview

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Skills & Expertise

16 of 16 skills
P&L ManagementLeadershipMarketingMarketing StrategyCustomer ServiceFood & BeverageManagementFranchise ConsultingFranchisingFood ServiceHospitalityRestaurantsRestaurant ManagementBrand ManagementFoodP&L