Cara Sylvester

Cara Sylvester

EVP, Chief Guest Experience Officer

Target

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Experience27+ Years
LevelLeadership

Executive Overview

As chief guest experience officer, I am focused on deepening guest engagement and attracting new shoppers by driving connection across key capabilities that enable Target’s best-in-class guest experience, including marketing, digital and technology. I oversee Target’s marketing, media and creative strategy, as well as our loyalty program, Target Circle, and in-house media company, Roundel. I also lead Target’s e-commerce business and our enterprise technology systems, data analytics and business intelligence strategy. I joined Target in 2007 and have held a variety of leadership roles with the company. Prior to joining Target, I worked at Deloitte Consulting in Chicago.

Career Timeline

Professional employment history
  • TargetCurrent
    Sep 2007–Present· 19 yrs
    • Executive Vice President, Chief Guest Experience OfficerCurrent
      May 2022–Present
    • EVP, Chief Marketing & Digital Officer
      Feb 2021–May 2022
    • Senior Vice President Merchandising - Home
      Mar 2019–Feb 2021
    • Vice President, Beauty & Dermstore
      Jun 2017–Mar 2019
    • Senior Director, Planning- Housewares & Stationery/Holiday
      Apr 2016–Jun 2017
    • Senior Buyer, Housewares - Storage & Organization
      Mar 2014–Apr 2016
    • Senior Buyer, Beauty - Skincare, Bath, Fragrances
      2012–Mar 2014
    • Buyer, Grocery - Warm Beverages
      Aug 2009–Dec 2011
    • Senior Manager, Corporate Strategy
      Sep 2007–Aug 2009
  • 1999–2005· 6 yrs
    • Manager, Information Technology
      1999–2005

Education

MBA

Northwestern University - Kellogg School of Management

BS

Civil Engineering

University of Illinois Urbana-Champaign

Executive Relationship Map

Reports To
Cara Sylvester
Vice Chair & President
Chief Financial Officer
Chief Technology Officer
Chief Operating Officer

Executive Network Preview

BizKonnect has mapped this leadership network including reporting hierarchies, peer connections, and cross-functional relationships.

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Skills & Expertise

16 of 16 skills
Product DevelopmentLeadershipManagementFinancial ModelingAnalysisStrategyStrategic PlanningPricingCross-functional Team LeadershipMerchandisingBusiness StrategyRetailCompetitive AnalysisBudgetsPricing StrategyForecasting