Danni Peirce

Danni Peirce

EVP & Chief Sourcing Officer @ Loblaw Companies Limited, Loblaw Management Board Member

Loblaw Companies LimitedToronto, Ontario, Canada

View LinkedIn Profile
Experience24+ Years
LevelLeadership

Executive Overview

Danni is a seasoned international retail executive with over 20 years of experience across Europe, North America, and Asia. She joined Loblaw, Canada’s largest retailer, in 2025 as EVP & Chief Sourcing Officer. Danni is widely recognised for her ability to lead complex cross-market transformations and build high-performing, purpose-led teams. Prior to Loblaw, Danni served as CEO of 7-Eleven with DFI Retail Group, leading operations across Hong Kong, Macau, South China, and Singapore. She also held senior leadership roles in health & beauty, loyalty, and commercial functions. Prior to this, Danni held senior commercial leadership roles at Southeastern Grocers in the USA, Coles Group in Australia, and Tesco in the UK. Danni holds a First Class degree in Management Studies from the University of Nottingham and recently completed an executive leadership programme at IMD.

Career Timeline

Professional employment history
  • Mar 2025–Present· 1 yr 6 mos
    • Executive Vice President and Chief Sourcing OfficerCurrent
      Mar 2025–Present
  • Sep 2018–Mar 2025· 6 yrs 6 mos
    • Chief Executive Officer - 7-Eleven
      Nov 2023–Mar 2025
    • Managing Director - Guardian, Singapore & Brunei
      Sep 2022–Nov 2023
    • Chief Executive Officer - yuu Rewards
      Jul 2021–Sep 2022
    • Commercial Director - North Asia Supermarkets, 7-Eleven & Group Own Brand
      Sep 2018–Jul 2021
  • Nov 2015–Jun 2018· 2 yrs 7 mos
    • Vice President Of Merchandising - Dairy, Frozen & Dollar Stores
      Mar 2017–Jun 2018
    • Vice President Of Merchandising - Non Food & Healthfoods
      Nov 2015–Mar 2017
  • 2010–Oct 2015· 5 yrs 9 mos
    • Business Category Manager - Health, Beauty & Baby
      Aug 2014–Oct 2015
    • Business Category Manager - Delicatessen & Seafood
      Jun 2012–Aug 2014
    • Manager, Category
      Jun 2010–Jun 2012
    • Buyer, Procurement
      2010–Jun 2010
  • Sep 2006–Dec 2009· 3 yrs 3 mos
    • Buyer, Procurement
      Sep 2006–Dec 2009
  • Sep 2002–Jun 2006· 3 yrs 9 mos
    • Corporate Tax Scholar
      Sep 2002–Jun 2006

Executive Relationship Map

Reports To
Danni Peirce
Vice Chair & President
Chief Financial Officer
Chief Technology Officer
Chief Operating Officer

Executive Network Preview

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Skills & Expertise

20 of 20 skills
P&L ManagementVisual MerchandisingSupply ChainProduct DevelopmentRetail BuyingLeadershipCustomer ExperienceE-commerceCategorizationRetail Category ManagementSalesSupplier NegotiationCross-functional Team LeadershipMerchandisingRetailBrand ManagementP&LCustomer InsightFMCGSupermarkets