Daryl Reisfeld

Daryl Reisfeld is Global Chief Operating Officer of Omnicom Production, the content production practice area of Omnicom Group. Omnicom Production was born from Omnicom’s leading creative and media agencies in 2024 and is engineered for a data driven world. They provide scaled content solutions through their global network of studios powered by data-led technology. Headquartered in New York, Omnicom Production includes more than 3,000 Omnicom professionals worldwide. Before launching Omnicom Production, Daryl led numerous strategic and corporate initiatives across Omnicom for more than 10 years, ranging from new market entry analysis, joint venture development and strategic sourcing partnerships to portfolio-wide operations improvement, technology transformation and process automation. Omnicom is a strategic holding company and a leading provider of data-inspired, creative marketing and sales solutions. Omnicom’s iconic agency brands, which include BBDO, DDB, TBWA\Chiat\Day, Fleishman Hillard, Porter Novelli, and OMD, are home to the industry’s most innovative communications specialists who are focused on driving intelligent business outcomes for their clients. The company offers a wide range of services in advertising, strategic media planning and buying, precision marketing, retail and digital commerce, branding, experiential, public relations, healthcare marketing and other specialty marketing services to over 5,000 clients in more than 70 countries. Prior to Omnicom, Daryl was a management consultant for 10 years, most recently with Booz & Company. Before earning an MBA at Columbia Business School, he helped build the start-up consulting firm Infosys Consulting and began his career at Accenture. As a consultant, Daryl advised Fortune 500 retail, consumer, media, and manufacturing clients across multiple disciplines, including growth strategy, consumer segmentation, M&A analysis, post-merger integration, organization design, supply chain management, and new capability and offering development.