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Deepa Mathew

Deepa Mathew

Chief Insights and Digital Marketing Officer |Member of MMA India AI Advisory

CEAT Limited•Mumbai, Maharashtra, India

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Experience28+ Years
LevelCXO

Career Timeline

Professional employment history
  • CEAT LimitedCurrent
    Jul 2019–Present· 7 yrs 2 mos
    • Chief Insights and Digital Marketing OfficerCurrent
      Jul 2022–Present
    • Head-Consumer Insights
      Jul 2019–Jul 2022
  • Disney Star
    Oct 2018–Jul 2019· 9 mos
    • Vice President-Strategy/Lead-Strategic Media Partnerships
      Oct 2018–Jul 2019
  • Kantar
    Nov 2009–Oct 2018· 8 yrs 11 mos
    • Thought Leadership, Strategic Insights and New Product Development-Kantar Advisory
      Oct 2016–Oct 2018
    • Head-TGI, Syndicated and Consult Practice
      Sep 2013–Sep 2016
    • Group Business Director
      Nov 2009–Sep 2013
  • Consulting by Kantar
    Mar 2007–Sep 2009· 2 yrs 6 mos
    • Sr.Project Director
      Mar 2007–Sep 2009
  • Pfizer
    Dec 2005–2007· 1 yr 1 mo
    • Asst.Product Manager
      Dec 2005–2007
  • Icon Brand Navigation Group AG
    Oct 2000–Dec 2005· 5 yrs 2 mos
    • Associate Project Director
      2002–Dec 2005
    • Senior Project Executive
      Oct 2000–2002
  • UPL Limited
    Oct 1997–Sep 2000· 2 yrs 11 mos
    • Product Executive
      Oct 1997–Sep 2000

Executive Relationship Map

Reports To
Deepa Mathew
Vice Chair & President
Chief Financial Officer
Chief Technology Officer
Chief Operating Officer

Executive Network Preview

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Skills & Expertise

20 of 20 skills
Consumer BehaviourQuantitative ResearchProduct ManagementAnalyticsLeadershipSegmentationMarketing StrategyCompetitive IntelligenceManagementMarketing ResearchSecondary ResearchData AnalysisPrimary ResearchMarket ResearchBrand EquityCustomer InsightBusiness DevelopmentMarketing CommunicationsMarket IntelligenceTeam Management