Executive Overview
With over 25 years of experience, including 22 years in telecom sales, I am a results-driven leader dedicated to achieving growth and operational excellence. As Chief of Staff at stc Group, I work closely with C-level executives to align priorities, drive strategic initiatives, and deliver transformative outcomes that redefine the telecom industry. My career journey includes leadership roles in customer service, channel development, sales and marketing, regional operations, and business planning. I excel at building innovative sales strategies and channels that enable sustainable growth. Passionate about shaping the future of sales and marketing services, I am committed to driving meaningful change and creating lasting value across Saudi Arabia and the Gulf region.
Career Timeline
- specialized by stcCurrentNov 2024–Present· 1 yr 11 mos
- Member, Board of DirectorsCurrentNov 2024–Present
- Nov 2024–Present· 1 yr 11 mos
- MemberCurrentNov 2024–Present
- stcCurrentJun 2021–Present· 5 yrs 4 mos
- Chief of Staff, GroupCurrentMay 2022–Present
- GCEO AdvisorJun 2021–May 2022
- Jun 2022–Dec 2022· 6 mos
- Member, Board of DirectorsJun 2022–Dec 2022
- Sep 2019–May 2021· 1 yr 8 mos
- Member, Board of DirectorsSep 2019–May 2021
- Oct 2018–May 2021· 2 yrs 7 mos
- Member, Board of DirectorsOct 2018–May 2021
- Sep 2018–May 2021· 2 yrs 8 mos
- Member, Board of DirectorsSep 2018–May 2021
- Sep 2018–May 2021· 2 yrs 8 mos
- Audit Committee MemberSep 2018–May 2021
- Jul 2017–May 2021· 3 yrs 10 mos
- Deputy MinisterJul 2017–May 2021
- Jul 2016–Apr 2019· 2 yrs 9 mos
- Member, Board of DirectorsJul 2016–Apr 2019
- Audit Committee MemberJul 2016–Apr 2019
Education
Misk 2030 Leaders Program
EsadeMaster of Business Administration - MBA
Business Administration and Management, General
Al Yamamah UniversityMaster of Business Administration - MBA
Entrepreneurship/Entrepreneurial Studies
INSEEC MScHigh Deploma
Entrepreneurial and Small Business Operations
Washington State UniversityMarket Strategy
Marketing
London Business SchoolSystem Dynamics
MIT Sloan School of ManagementInfluence & Leadership Impact
The University of Reading - Henley Business SchoolSales Management
Queen's UniversityTelecom MINI MBA
Telecoms AcademyMaster of Business Administration (MBA), thesis pending
University of LeicesterCustomer Focus
INSEADFinance
INSEADBachelor of Science (BSc)
International Business
KAAUGeneral Sales, Merchandising and Related Marketing Operations
Harvard Business School