Jason Booth

Jason Booth

CTO at Crate and Barrel | Digital Transformation Leader | Delivering Digital Capabilities that Poise Companies for Success

Crate and BarrelChicago, Illinois, United States

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Experience31+ Years
LevelCXO

Executive Overview

Growing up in the digital era, I was always fascinated by the inner workings of technology and spent considerable time experimenting with what it could do. As I came to understand its sheer power to change how we live, engage, and shop, I was hooked -- and I knew I wanted to be a part of this digital revolution. Luckily, I've had opportunity to be a part of Nike's journey to digitally transform, serving in global technology leadership roles that have helped the company grow exponentially. Along the way, I've realized that digital transformation is more than a website or an app. Serving consumers personally at scale also requires companies to reimagine how they operate, powered through a digital foundation that enables speed and agility. And this is what I build, lead and motivate global teams to do -- look at every challenge and opportunity with an eye toward the future then harness the power of technology to create engaging consumer experiences, digital-first supply chains and insights-driven organizations. Key Skills: Digital Transformation, Technology Strategy & Roadmapping, Innovation, Developing Teams & Leaders, Workforce Transformation, Product Management & DevOps, Architecture & Platform Engineering, Security & Risk Management, Business Turnarounds. I welcome you to connect here or via email: jason.n.booth@icloud.com.

Career Timeline

Professional employment history
  • Nov 2021–Present· 4 yrs 10 mos
    • Chief Technology OfficerCurrent
      Nov 2021–Present
  • 2007–Dec 2021· 14 yrs 11 mos
    • VP, Technology - Converse & Nike Corporate Functions
      2019–Dec 2021
    • VP, Technology - Supply Chain & Nike Corporate Functions
      2018–2019
    • VP, Technology - Strategy, Transformation, and Operations
      2015–2018
    • VP, Technology - Ecommerce, Corporate Functions & Converse
      2013–2015
    • Sr. Director, Technology - Innovation, Design, Product & Merchandising
      2011–2013
    • Sr. Director, Technology - Digital Commerce
      2009–2011
    • Sr. Director, Technology - Global Retail Stores
      2007–2009
  • 1995–2007· 12 yrs
    • Sr. Director, Consumer & Marketing Technology
      1995–2007

Education

Bachelor of Science - BS

Information Systems

University of Massachusetts Lowell

Executive Relationship Map

Reports To
Jason Booth
Vice Chair & President
Chief Financial Officer
Chief Technology Officer
Chief Operating Officer

Executive Network Preview

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Skills & Expertise

20 of 20 skills
Business IntelligenceProduct ManagementProject ManagementP&L ManagementProduct DevelopmentMarketingVendor ManagementE-commerceDigital TransformationSDLCBusiness Process ImprovementBusiness AnalysisProgram ManagementStrategyStrategic PlanningCross-functional Team LeadershipMerchandisingRetailIntegrationIT Strategy