Julius W. Robinson

Julius W. Robinson

COO, Former CMO, CSO, Global Executive, Independent Board Director, Chief Operating Officer - Western US & Gaylord Hotels Nationwide @ Marriott International

BJ's Wholesale Club

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Experience34+ Years
LevelLeadership

Executive Overview

Julius W. Robinson is the Chief Operating Officer for the western United States, French Polynesia; as well as Gaylord Hotels Nationwide. In his role, Julius oversees P&L and all operations functions, revenue, guest and associate satisfaction, as well as ownership alignment and new business development. He plays a senior executive role in ensuring the strategic priorities of his businesses are executed and aligned with the company's goals designed to yield profitable sales, increased market share, Marriott Bonvoy growth, and expanded competitive advantage for Marriott International's portfolio of brands and hotels. Prior to this role, Julius held the dual roles of Chief Sales & Chief Marketing Officer for the US and Canada at Marriott International as well as the Market Vice President for full service managed hotels in Atlanta, GA. Julius’ Marriott career spans over 30 years across operations, brand, sales, marketing, revenue management, and franchising. Notably, Julius spearheaded record growth as the leader of topline revenue in recent years, and led the Marriott and Sheraton brand transformations as SVP & Global Brand Leader focused on extensive product renovations and global brand repositioning. Previous leadership roles also include Global Vice President of Autograph Collection Hotels, Vice President of Fairfield Inn & Suites Franchising, Vice President of Global Sales & Chair, Marriott's Convention & Resort Network, and Vice President of Revenue Management. Core competencies include: Managing Execution, Business strategy and transformation, Global Sales, Marketing, Brand Management, Operations, Revenue Management, Business Development, & International Business

Career Timeline

Professional employment history
  • 2022–Present· 4 yrs 8 mos
    • Member, Board of DirectorsCurrent
      2022–Present
  • May 1992–Present· 34 yrs 4 mos
    • Chief Operating Officer, Western United States and Gaylord Hotels Nationwide, Marriott InternationalCurrent
      2025–Present
    • Chief Sales and Chief Marketing Officer, US & Canada and Market Vice President, Atlanta
      Sep 2020–Dec 2024
    • Senior Vice President & Global Brand Leader, Full Service Brands
      Jul 2017–Sep 2020
    • Vice President & Global Brand Leader, Autograph Collection & Tribute Portfolio Hotels
      Sep 2014–Jun 2017
    • Vice President, Franchise Operations
      Jul 2011–Aug 2014
    • Vice President, Global Sales and Chair, Marriott's Convention & Resort Network
      Feb 2007–Jun 2011
    • Regional Vice President, Revenue Management
      Oct 2003–2007
    • Manager & Director Level Positions
      May 1992–Sep 2003

Education

MBA

University of Maryland - Robert H. Smith School of Business

BA

Political Science

Rutgers University

Executive Relationship Map

Reports To
Julius W. Robinson
Vice Chair & President
Chief Financial Officer
Chief Technology Officer
Chief Operating Officer

Executive Network Preview

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Skills & Expertise

20 of 20 skills
Hotel ManagementEvent ManagementResortsRevenue AnalysisHospitality ManagementTrade ShowsHotelsMarketing StrategyFood & BeveragePortfolio ManagementSalesHospitalityHospitality IndustryContract NegotiationInternational BusinessStrategyPricingBusiness StrategyBusiness DevelopmentPricing Strategy