KC
Kathleen Crotty
Chief Experience Officer at GEICO | Product Experience Executive | Head of Product Management, Digital Experience Capabilities
View LinkedIn ProfileExperience27+ Years
LevelCXO
Executive Overview
My career has been focused on working with organizations to create best in class customer experiences. With 20+ years of digital expertise across content, commerce, social and mobile, I lead teams to leverage insights, design and technology to create real-time, intelligent experiences. I am at my best when I get to work with colleagues that share my passion to create great work.
Career Timeline
- GEICOCurrentNov 2022–Present· 3 yrs 10 mos
- Chief Design OfficerCurrentNov 2022–Present
- Apr 2019–Nov 2022· 3 yrs 7 mos
- Vice President, Head of Enterprise Design2022–Nov 2022
- VP, Experience Design, Consumer Enterprise Products & PlatformsFeb 2020–Jun 2022
- Vice President, Experience Design for Card Acquisition and Early EngagementApr 2019–Feb 2020
- May 2016–Apr 2019· 2 yrs 11 mos
- Vice President, Managing Director of DigitalMay 2016–Apr 2019
- Jun 2012–May 2016· 3 yrs 11 mos
- Managing Director, Client ServicesJun 2012–May 2016
- Oct 2009–Jul 2012· 2 yrs 9 mos
- Group Account DirectorOct 2009–Jul 2012
- Sep 2007–Oct 2009· 2 yrs 1 mo
- Account DirectorSep 2007–Oct 2009
- 2007–Sep 2007· 8 mos
- Management Supervisor2007–Sep 2007
- 2005–2007· 2 yrs
- Account Director2005–2007
- 2003–2005· 2 yrs
- Account Supervisor2003–2005
- 1999–Dec 2002· 3 yrs 11 mos
- Northeast Regional Director1999–Dec 2002
Education
BS
Marketing
DePaul UniversityExecutive Relationship Map
Reports To
Kathleen Crotty
Vice Chair & President
Chief Financial Officer
Chief Technology Officer
Chief Operating Officer
Skills & Expertise
Media PlanningProject ManagementLeadershipUser-centered DesignCustomer ExperienceRelationship MarketingDigital TransformationAdvertisingPPCDesign ThinkingWeb DesignCustomer AcquisitionUser Experience (UX)Integrated MarketingInformation ArchitectureBrand AwarenessDesign StrategyExecutive ManagementMarketing CommunicationsCustomer Experience Design