Executive Overview
I began my journey with Percept, spending a decade conceptualising, scaling, and monetising some of India’s most iconic live entertainment IPs. Highlights include Sunburn, which became one of the top three dance music festivals globally within five years. At BookMyShow, I led the live entertainment and IP business across India, Indonesia, and Sri Lanka - building the company’s largest experiences yet. From bringing Lollapalooza to India to executing large-scale shows with Ed Sheeran, U2, Justin Bieber, Maroon 5, Cirque du Soleil, WWE Live, Imagine Dragons, Backstreet Boys, and Arijit Singh, I focused on pushing creative and operational boundaries while scaling across markets. Now, at District by Zomato, I’m applying those years of learning to reimagine how India and the UAE experience live entertainment, sports, and culture. District is about creating seamless, tech-enabled experiences that connect audiences with culture, community, and commerce - from immersive music festivals and sporting IPs to curated nightlife and culinary experiences. We’re not just producing events; we’re shaping how people live and breathe entertainment
Career Timeline
- ZomatoCurrentMay 2024–Present· 2 yrs 4 mos
- Founder and Chief Operating OfficerCurrentMay 2024–Present
- Oct 2016–Apr 2024· 7 yrs 6 mos
- Live events & IP - HeadOct 2016–Apr 2024
- Mar 2007–Sep 2016· 9 yrs 6 mos
- Assocate Vice President - Marketing strategy & salesMar 2007–Sep 2016
- Mar 2007–Dec 2010· 3 yrs 9 mos
- Manager - Spl. ProjectsMar 2007–Dec 2010
- Mar 2006–Feb 2007· 11 mos
- Business AssociateMar 2006–Feb 2007
Education
MBA
marketing & Finanace
Indian Institute of Planning and Management