Liz Mascolo

As the president of General Mills’ North America Pet segment, I’m proud to lead an ambitious and passionate team who cares deeply about helping pets and pet families thrive. The North America Pet segment includes Blue Buffalo, with a premium portfolio of brands such as Life Protection Formula, Wilderness and Tastefuls, and Whitebridge Pet Brands - North America, home to trusted brands such as Tiki Pets and Cloud Star. Every choice we make prioritizes pet health, so pet parents can count on us to use the highest quality natural ingredients in every product we offer. Over my 20+ years at General Mills, I have held leadership positions within our Cereal and Baking business units, home to iconic brands including Cheerios and Pillsbury, as well as our Strategy & Growth team. I received my MBA from the University of Virginia Darden School of Business and completed my undergrad studies at the University of Notre Dame. I serve on the board of the Pet Food Institute and as the Executive Sponsor for our Women In Marketing Network at General Mills.