Experience29+ Years
LevelCXO

Executive Overview

20 years of experience building and growing ecommerce businesses in multiple industries. My various professional experiences (ecommerce, marketing, merchandising, sales and process improvement) have given me the ability to develop and execute comprehensive strategies that drive significant results.20

Career Timeline

Professional employment history
  • HibbettCurrent
    Feb 2016–Present· 10 yrs 8 mos
    • Chief Information OfficerCurrent
      Mar 2025–Present
    • Senior Vice President, Digital
      Aug 2024–Feb 2025
    • SVP, Marketing and Digital
      Apr 2019–Aug 2024
    • VP of Digital Commerce
      Feb 2016–Mar 2019
  • Aug 2013–2016· 2 yrs 5 mos
    • Vice President, Digital
      Sep 2014–2016
    • Vice President, E-commerce and Internet Marketing
      Aug 2013–Aug 2014
  • Feb 2007–Mar 2013· 6 yrs 1 mo
    • Executive Vice President, Chief Marketing Officer
      May 2012–Mar 2013
    • Senior Vice President, Merchandising
      Mar 2010–Jul 2012
    • VP, 24hourfitness.com
      Aug 2007–Feb 2010
    • VP, E-commerce and Business Process Excellence
      Feb 2007–Nov 2008
  • Jul 2005–2007· 1 yr 6 mos
    • Director, Ecommerce
      Jul 2005–2007
  • Nov 2000–Jul 2005· 4 yrs 8 mos
    • Buyer, Procurement
      Jun 2004–Jul 2005
    • Master Black Belt
      Dec 2002–Jun 2004
    • Master Black Belt
      Nov 2000–Nov 2002
  • Jun 1997–Aug 2000· 3 yrs 2 mos
    • Field Black Belt
      Jul 1999–Aug 2000
    • Commercial Leadership Program
      Jun 1997–Jun 1999

Education

Certificate of Web Design

Temple University

MBA

Duke University - The Fuqua School of Business

BA

Vanderbilt University

Executive Relationship Map

Reports To
Bill Quinn
Vice Chair & President
Chief Financial Officer
Chief Technology Officer
Chief Operating Officer

Executive Network Preview

BizKonnect has mapped this leadership network including reporting hierarchies, peer connections, and cross-functional relationships.

Verified Contact Information
Email & Direct Dial
Org Chart & Reporting Lines
Buying Committee Insights
AI-Powered Account Mapping

Skills & Expertise

20 of 20 skills
Online SalesAnalyticsCustomer LoyaltyCustomer ExperienceE-commerceDigital StrategyTeam BuildingCustomer RetentionBusiness Process ImprovementSocial Media MarketingOnline AdvertisingContinuous ImprovementStrategic PlanningCross-functional Team LeadershipMerchandisingCustomer SupportRetailCustomer InsightProcess ImprovementForecasting