Siddharth Taparia

Siddharth Taparia

Global Chief Marketing Officer at JLL

JLLDallas-Fort Worth Metroplex

View LinkedIn Profile
Experience22+ Years
LevelCXO

Executive Overview

As the Global Chief Marketing Officer at JLL (NYSE: JLL), I lead a team of over 800 professionals in shaping the future of real estate for a better world. My leadership philosophy is rooted in humility and curiosity, always striving to create an environment where ideas flow freely, and empathy is at the forefront of our interactions. My approach is to nurture strong, cohesive teams that can innovate swiftly and adapt to change. At the core of my leadership philosophy is a relentless focus on the "why" behind our actions, ensuring that we not only drive results but do so with purpose and meaning. In my role as CMO of JLL , a Fortune 200® company, I oversee our global marketing strategy and all marketing and communications activities worldwide. Guided by JLL’s mission, my focus is on strengthening brand equity, driving client demand, and delivering market share expansion. This has included leading the creative, media, and marketing strategy for the launch of JLL’s proprietary AI platform, JLL Falcon, that’s accelerating the digital transformation of the CRE industry, as well as JLL’s SEE A BRIGHTER WAYSM global brand positioning campaign. Before joining JLL, I spent over a decade in the B2B SaaS/technology industry, serving as Senior Vice President and Global Head of Corporate Brand and Experience Marketing at SAP (NYSE: SAP), the market leader in enterprise application software. Over my career at SAP, I was fortunate to hold several leadership positions across marketing, strategy, consulting, product management, and mergers and acquisitions. Outside of my work at JLL, I sit on the Board of ANA’s Global CMO Growth Council as well as Business Insider’s CMO Advisory Council, and a member of Adweek's Marketing Vanguard. I was named one of the Industry’s Most Influential Marketers by Chief Marketer in 2024, honoree in D Magazine DCEO 500 list, and was named one of the AI Trailblazers Power 100 inaugural list with Adweek. Growing up in India, I earned a Bachelor of Engineering degree in Information Technology from Rajiv Gandhi Technical University. I also hold a Master of Science degree in Management Information Systems from the Mays Business School at Texas A&M University.

Career Timeline

Professional employment history
  • JLLCurrent
    Sep 2021–Present· 5 yrs
    • Global Chief Marketing OfficerCurrent
      Sep 2021–Present
  • 2008–Jul 2021· 13 yrs 6 mos
    • Senior Vice President & Global Head of Brand and Experience Marketing, SAP
      Feb 2020–Jul 2021
    • SVP, Global Head of SMB Marketing (Small and Mid-Sized Business) and Partner Marketing, SAP
      2019–Mar 2020
    • SVP, Chief of Staff and Head of Marketing Transformation
      May 2017–2019
    • Vice President, Head of M&A and Strategic Marketing Initiatives, SAP
      2012–Apr 2017
    • Senior Director, Business Analytics Product and Solution Marketing
      2008–2012
  • 2006–2008· 2 yrs
    • Principal Director, Information Technology
      2006–2008
  • 2005–2006· 1 yr
    • Healthcare Analytics Consulting
      2005–2006
  • 2004–2005· 1 yr
    • Technology Consulting - Retail Analytics
      2004–2005

Education

MS

Management Information Systems

Mays Business School - Texas A&M University

Bachelor of Engineering (B.E.)

I.T./Computer Science

Rajiv Gandhi Prodyogiki Vishwavidyalaya

Executive Relationship Map

Reports To
Siddharth Taparia
Vice Chair & President
Chief Financial Officer
Chief Technology Officer
Chief Operating Officer

Executive Network Preview

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Skills & Expertise

20 of 20 skills
Business IntelligenceProduct ManagementAnalyticsThought LeadershipSaaSBusiness AnalyticsMarketing StrategyProduct MarketingAribaGo-to-market StrategyProcurementSocial Media MarketingCloud ComputingStrategyCollaborationProfessional ServicesEnterprise SoftwareBig DataMarketing CommunicationsPricing Strategy