Adani Electricity

Responsible for Sales, Marketing and Customers. Working on bringing the customer centre stage in a sector that has been traditionally conservative in nature. My team and I have driven transformative initiatives that have strengthened customer engagement, optimized sales strategies, and enhanced brand positioning. - Introduced NPS as a key metric, driving a customer-first culture - Launched Sampark, A company-wide customer outreach program deepening customer connections, strengthening engagement and two-way communication - Launched Samvaad, enabling direct CXO-frontline interactions for real-time action - Accelerated digital adoption, increasing paperless billing, digital payments & service efficiency - Implemented a segment-wise acquisition strategy, bringing sharper focus and execution - Reshaped sales operations with division-wise team targets, transforming the way of working - Launched Utkarsh, a structured Sales & Marketing training framework to drive excellence - Strengthened key account management, enhancing service quality and turnaround time for high-value customers - Revamped brand tonality, aligning communication with today’s consumers - Established the Brand Health Survey, setting a baseline for continuous improvement - Championed a culture of excellence through #WattsofWarmth, celebrating outstanding customer service, and #WomeninElectricity, spotlighting and empowering women in the company - Enhanced customer engagement through City Currents, positioning Adani Electricity as a transparent and customer-focused brand.

Responsible for all T&D Projects of Mumbai AEML including it’s high value VSC technology based 1 GW HVDC Aarey Kudus +/-320 KV Project. it's Timeline, Cost Control, CAPEX, Capitalisation, Stakeholder Engagement, Regulatory and Statutory Approvals including ROW and environmental clearances, Quality Control and HSE Compliances and Interface Management

• Ensure enterprise-wide cybersecurity and data-privacy compliance across IT, OT, and digital platforms; apprise the ISSC and senior leadership on cyber security posture, risks, regulatory exposure, and remediation progress. • Led the Architecture Review Board (ARB) for security and privacy — architected the enterprise Zero Trust framework, embedded Security-by-Design and Privacy-by-Design across cloud and enterprise architectures, and approve solution designs against MITRE ATT&CK–based threat modelling to surface real-world attack exposure before build. • Led cybersecurity and data-privacy compliance for 9 no. of state utilities Smart Metering projects across India covering 24 million customers — RFP drafting, vendor evaluation, policy development (ISO 27001, NIST, NCIIPC, DPDP Act 2023), gap assessments, and user awareness. • Drive cyber program maturity assessments by benchmarking Adani Energy Solutions Limited against global industry peers, identifying strategic gaps and enhancement opportunities. • Head OT cybersecurity assessments across Generation, Transmission, and Distribution — RFP preparation, vendor selection, policy formulation (IEC/ISA 62443, NIST, NCIIPC), gap analysis, Cyber Crisis Management Planning, and OT security training. • Closely liaise with NCIIPC, Ministry of Power, and Sectoral CERT (Power) — ensuring compliance and providing timely updates on initiatives improving the enterprise security posture. • Built the enterprise cyber-resilience programme — authored the CCMP and CII documentation per NCIIPC and Sectoral CERT-In guidelines, and validate readiness through tabletop exercises, DC–DR drills, and ransomware-recovery simulations against immutable backups.